Showing posts with label study. Show all posts
Showing posts with label study. Show all posts

Monday, 30 September 2013

The top 100 tools for learning by Jane Hart

For the seventh time Jane Hart aka @c4lpt publishes results of a yealy study about the top tools for learning. No wonder Twitter is the number 1 for 5th time - it is a very good way both to follow the media and gurus around the world but also for discussing.

One of my favorite tools, Pinterest, raised 14 steps to #22. What happened to your favorites?

Monday, 5 August 2013

Why do people share online

Interesting study about why people share online found via Timo Rainio, thanks :).

Monday, 15 April 2013

The most important social media services in Finland

Last month I blogged in Finnish about the stats brought by YLE, the Finnish broadcasting company studied the most important social media platforms Finns are using.

They came up with this kind of list:

TOP 9 Social media sites in Finland according to Yle
1. Facebook - about 2 million Finns over 13 years
2. Suomi24 - a Finnish discussion forum owned by media company Aller has  1.7M registered users, during the last year 40% of them have logged in (also anonymous commenting is possible)
3. IRC-Galleria has 451 000 registered users, about 200 000 of them are visiting it weekly.
4. LinkedIn has 440 000 Finnish users
5. Twitter is used by around 300 000 Finns
6. Foursquare has about 75 000 registered users
7. Google+ about 50 000 Finnish accounts, but only some 20 000 of them are in active use
8. Instagram no estimates of users
9. Pinterest - no estimates of users. 

Early this month Antti Leino got some estimates of Finnish Pinterest users
100 000 Finnish accounts, almost 60% of them ladies.

Wednesday, 5 January 2011

Finnish Facebook study

A Finnish city magazine called City-lehti made a Facebook study in the end of last year, here are some highlights from it. They got over 500 answers, 94% of them used Facebook, 65% were female and the median age was 28.

10% had fake their Facebook name,
4% had complained about their boss in facebook,
2% wanted to leave Facebook
68% had used fb when they had drunk - and 13% regrets it ;)

In Facebook profile
69% told their age
43% their education,
39% their favorite movie,
37% their spouse,
35% their job,
28% their favourite book,
23% their religion
20% their location
10% their political view and
7% home address

Who would they show their Facebook profile?
89% to their spouse
74% to colleagues,
72% parents,
45% grandparents,
44% boss

Female vs male comparision:
removed friends 86%(F) vs 49%(M),
blocked updates 52% (F) vs 43% (M),
found sex partner 9% (F) vs 13% (M)

It would be quite interesting to see if the results vary a lot from country to country :).

Sunday, 15 March 2009

Judging people every day

Not that long ago you needed to make hard decisions once a year: to whom to send Christmas cards. Who belongs to your (extended) family, are your neighbours worth a card, do you still want to greet your old class mates or colleagues that you saw 10 years ago and what about people you never see: the postman, your landlord.

Now you need to judge people every day: to accept an invitation or not in one of those social networks. E.g. Facebook was meant for friends and LinkedIn for colleagues, right? Now I got FB invitations from people that are not in my phone's contacts and from people that I have never seen in real life. Sounds like a close friend? How about people that share the same office but with whom you never worked or even talked, you know their name but that's it - can you really consider them as your colleagues in LinkedIn?

I'm a friendly person and sometimes making these decisions is very difficult. If i accept an invitation from x that I don't know that well do I then need to invite y that I know much better? If I reject an invitation do I need to explain why I did it? If I have way too many friends in a system, I can't actually follow them all - a recent study was saying that you can follow "only" about 150 persons. And then the privacy issue: I don't want to share the same stuff with my friends and my so called friends. I wrote earlier about my blogs: I have several of them and their themes are tailored for the audience. At the moment I can't do the same in the social networks - or should I create several accounts? Not very handy...

Any comments? Do you find it easy to make these decisions?

Monday, 9 March 2009

Netpop research: web2.0 users

I found an interesting study about American web2.0 users from here and here in Finnish.

"There are 7 million people in the U.S. are contributing content online through six or more activities (videos, photos, (micro-)blogs, wikis, social networks, posting ratings/reviews, tagging). Among them the heavy users (7% from all, half of them women, their average age being 33 years) on an average week are connected with 248 people. They are idling most of the day with several gadgets (pc, mobile device). The news they choose to spread can change the marketplace overnight with such scale that companies must tune in and be in a position to react quickly and decisively. In two years, the time used for communication has increased 18% while the time used for entertainment has gone down by 29%. "


I am not that surprised by the increasing time for communication since between 2006 and 2008 the Facebook hit the market. Before that only few of my friends were sharing in Internet, they did not have a home page or a blog, not that many were sharing photos either. In 2006 they were emailing: sending e.g. spam messages and boy was I lucky when they started to use FB for that - I finally got rid of it :). I am not interested of bad jokes or videos (read: entertainment), I'm interested about my friends so when then they started to use FB status updates for sharing their news I was addicted!


PS. If you buy the full report from Netpop research, you will learn also

  • Public versus private sharing of Web 2.0 comments and content: who shares publicly online and what motivates their Web 2.0 involvement.
  • A profile of six unique Web 2.0 brands: Digg, Flickr, LinkedIn, Twitter, Yelp and YouTube that compares the types of users and motivations that underpin the community found at each of these sites.