Tuesday, 8 May 2012

Marketing communication trends from London by Dimar

Another Dimar presentation by Aarne Töllinen who recently visited Social media worl in London.
He was looking through B2B eyes and told us in a webinar that
- B2B companies should consider using Pinterest, Twitter, Google+, YouTube and blogs
- If you can choose between asset driven content aka products and human driven content aka expertise the latter is better
-blooming types of content are videos, emails and blog posts

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